From attachment to authenticity.
Our Approach.
At Blueprint, our approach is about connecting our values to our relationships, in every aspect of what we do—in research, in practice, and in business.
This approach is rooted in:
Empathy Inviting men in, as opposed to calling men out.
Inclusion Nothing about you without you.
Wholeness Connecting men to their heart and contributions.
Respect for People & Process Moving at the speed of relationships.
Rigour An unwavering commitment to the scientific process.
Praxis Linking research and data to practical action.
Hope & Trust A belief in the capacity of all men to care and contribute; holding the ‘middle ground’ to bring mutual understanding in places of polarized debate.
Our individual and collective commitments to this approach is what helps us connect to each other in a transparent, honest manner. This requires us to be courageous enough to be vulnerable, curious and respectful enough to listen carefully to each other, and committed enough to be non-defensive and hold the space for hard conversations when needed.
This approach helps us connect with our authentic selves, as practitioners, and in all of our personal and professional relationships.
Being in relationship authentically is the first step on the road to getting, feeling, and being better.
Community-oriented research.
All Blueprint programs are informed by peer-reviewed research—we collaborate with our partners and clients to understand the experience of men and its impact on families, communities, and society.
The purpose of our research is to translate what we learn into actionable outcomes for men and anyone working or performing in culturally male-dominated environments, and to share these outcomes.
The stories we share about men’s journeys from traditional models of masculinity to new frameworks focused on health and well-being are real stories. They’re proof of what’s possible.